After losing two festive seasons to Covid-led restrictions, 2022 is seeing an uninhibited celebration of festivals. This is pushing up discretionary spend, which is attracting advertisers and brands, who are ready to capitalise on the momentum. The festive season has begun with Onam and Ganesh Chathurthi held earlier this month in Kerala and Maharashtra, respectively.
'Some family members are from north India, some from the southern land and some from West Bengal.'
'There is a loss of camaraderie .. no one speaks unless i'ts work related .. it's like a laboratory where some rather deep scientific experiments abound.'
The supremely talented actor turns 57 today!
Small and big advertisers are making their presence felt this year far more than they did earlier, bringing a smile to the faces of the tournament's organisers and partners.
Star earned ad revenues of around Rs 30 billion during last year's IPL. Whether it hits last year's figure will depend on how the economy picks up during the festival season.
'Streaming will get to 100-200 million subscribers, but the journey is not as rose-tinted.'
'When I won Rs 1 crore, Amitabh Bachchan told my friends to find a girlfriend for me.'
'I was well prepared and confident that I would win at least win Rs 50 lakh to 1 crore.'
In the past five years, Colors didn't make any money on the show, though it had a huge impact on the popularity of the channel (in terms of overall viewership), putting it among the top three. With record sponsorship deals, this year, the channel aims to break-even.
In spite of its flaws, I enjoyed reading the book, says Vanita Kohli-Khandekar. Simply for the joy of digging into the life, in pictures and words, of one of the most enduring stars of Indian cinema.
A long and bitter funding winter in the start-up world is beginning to take its toll on start-up advertising across properties. Earlier this week, Mastercard replaced Paytm as the title sponsor for all international and domestic cricket matches organised by the Board of Control for Cricket in India (BCCI). But this is just one part of the story. The other side is that organisers of high-impact shows and events on Hindi general entertainment channels, too, are feeling the winter chill.
95 per cent of advertising inventory has been sold on television and 18 on-air sponsors have been signed up so far, the highest for any season.
Sukanya Verma recaps everything we learned this year in showbiz.
'During the Fastest Finger First round, my body was shivering.' 'I was both happy and nervous looking at him.'
Netflix is reminiscent of Star TV in the 1990s: Very Western in its gaze, very expensive, and clueless, notes Vanita Kohli-Khandekar.
Well-known Kannada actor Puneeth Rajkumar died in Bangalore on Friday, October 29, following a heart attack, hospital sources said.
This was the highest rated show in the week under consideration (August 17-23, 2014). The show outdid shows like Diya Aur Baati Hum (Star Plus), Jodha Akbar (Zee Tv) and Kumkum Bhagya (Zee TV).
'KBC *is* Amitabh Bachchan. He is so courteous, he pulls out the chair for you and makes you feel like a queen.'
'I had always told my children that if I got through the fastest finger round, the hot seat was not going to be tough for me.'
As 2022 readies to bid adieu, Sukanya Verma raises a toast to the 10 high points of the year.
It could reach more than 530 million viewers on TV and a few hundred million more online. But can it make money for Disney Star?
'We are very protective of him.' 'People can't go close to him and take pictures like before.'
'He will keep saying that I won't do it, but he still comes and does it; that's part of who he is.' 'He is certainly a prankster.'
'I don't think I ever wanted to work with anyone, no Khans, nobody, except for Mr Amitabh Bachchan.'
Shooting in small towns, to establish a connect, will increase the sampling of the channel itself.
Netflix and Amazon Prime gain market share at the cost of Indian platforms Hotstar, VOOT, Jio Cinema.
Inflation and asset prices have eroded the value of money.
'In the lockdown, family viewing became even more important.' 'Kids saw adult content and adults saw a lot of kids content.' 'The audience is no longer just the housewife, but the whole family.'
'I am learning good things and trying to avoid the bad. I am moving ahead with a positive attitude. That is my biggest achievement.'
A summary of sports events and persons who made news on Tuesday
From the rented home where he paid Rs 500 a month in the 1990s to the flat he will buy from the one crore won on KBC, Ajeet Kumar's personal journey is a story worth cheering for.
Find out what the ace designer has to say about these stars.
Sarod brothers Amaan and Ayaan Ali Bangash are waiting to take their creation, the Erod, to the world.
As returns from fiction fall, broadcasters are experimenting with high-cost programming and new genres to grab more eyeballs. But can production houses rise to the challenge?
The endorsement career of India's megastar Amitabh Bachchan displays his relevance in diametrically opposite roles and product categories.
'There is never a safe choice in the movie business.' 'Everything is chance.'
The celebrations after the 2017 World Cup went on for the next few months. But there was one question that the Indian cricketers failed to respond to in their interviews. 'What was their next assignment?' Nobody knew; the players were waiting for the BCCI to tell them. The BCCI, with barely any time from its endless legal tangles, had nothing in mind immediately. The likes of Australia and England were back on the field, battling it out in the Ashes in front of sizeable crowds. But for Mithali Raj and team, there was no road ahead.
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